Blog

Live video streaming

We’ve helped our clients keep communicating in a myriad of ways this year, including live streaming.

As both an alternative to events, and a general means of communication, doing so professionally can be an effective way of communicating with your audience, enabling you to mix existing films, pre-recorded content and live broadcast.

Over the last few months we’ve invested in our capabilities as a response to demand from new and existing clients alike, allowing us to offer live vision mixing and multi-camera live broadcasting alongside our existing video production capabilities for pre-recorded content.

Example: Redmaids’ High School

Most recently we delivered a two-hour virtual open day for Redmaids’ High School (jonesmillbank.com/work/redmaids-high-school/open-day-live-stream). With prospective parents and students not allowed on-site for the usual, annual open day, the need was evident.

We combined a mix of existing content, content recorded specifically for the live stream, and a live broadcast including an open Q&A with viewers.

Pre-recorded content was filmed in such a way as to give the illusion of being live, fitting seamlessly with the live studio sections.

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“Open Morning is our biggest recruitment event, so it was essential that our virtual offering should live up to our usual on-site standard. By working with Jone Millbank, we were able to host an impressive, professional event that showcased the best of our school.”

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Capabilities

We’re currently able to support up to four live stream cameras, plus virtual and remote sources such as panelists and audiences, as well as digital inputs such as pre-recorded and existing content.

With a professional live vision mix we’re able to seamlessly transition between live and pre-recorded content, whilst utilising titles and overlays for a professional finish.

Streaming can be output to any supportinge platform, including YouTube, Facebook, Zoom and other proprietary live stream services.