Celebrating this infamous children's story

Work / The Royal Mint / Gruffalo


We needed to promote the launch of The Royal Mint's latest release with limited licensor permissions.

We enlisted the help of a child model to explore the woods at Westonbirt Arboretum - home to a Gruffalo trail. Searching the woods for the elusive creature, she stumbles upon the stories other characters before catching her own.

Video production still from The Royal Mint
Video production still from The Royal Mint
Video production still from The Royal Mint
Video production still from The Royal Mint
Video production still from The Royal Mint
Video production still from The Royal Mint
Video production still from The Royal Mint
Video production still from The Royal Mint

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