Bringing this much-loved Christmas character to life

Work / The Royal Mint / The Snowman


The Royal Mint enlisted the help of illustrator, animator and director Robin Shaw for its latest coin, celebrating one of the most famous and loved British animated characters: The Snowman.


A Christmas Legend

A television fixture since it first aired in 1982, Raymond Briggs' illustrations are synonymous with Christmas. Robin has since taken up this great mantle in both illustrating and directing the more recent The Snowman and the Snowdog alongside other works.

We had the great privilege of both interviewing Robin at his home in London, alongside capturing him illustrating the Snowman holding The Royal Mint's coin.

The Snowman was a huge part of mine and Joffie's childhoods, and so it was a pleasure to be invited into Robin's home to film him create The Snowman in front of our eyes.

Raymond Briggs' prodigy, his drawings are the definition of Christmas, working on everything from Radio Times Christmas covers to satires of the cartoon itself.

You could tell he was passionate and felt privileged to do his work, whilst being incredibly humble.

Russell Jones, Director

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