Telling a story through a modern heroine

Work / Tribal


As one of the first female recipients of a lifeboat award, the RNLI continually celebrate and commemorate the actions of Grace Darling; the daughter of a lighthouse keeper famed for participating in the rescue of survivors from the shipwrecked Forfarshire in 1838.

This year they wanted to make the story more modern and relatable.


Ordinary Heroines

With the RNLI we identified Leanne, a volunteer who has followed in the footsteps of her mother in joining the RNLI.

We interviewed her and followed in Grace Darlings footsteps; although, somewhat fittingly, the weather was too poor for us to make it to the original lighthouse. Despite the weather, we produced a series of films for web and social.